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According to reports, the digital asset vertical business of the global innovation platform Plug and Play was launched in Silicon Valley in November 2022, with founding partners including Visa, Franklin Templeton, AllianceBlock, INX, and IGT. The business will now expand to Paris, France. This project aims to help consumer businesses, retailers, and brands transition from Web2 to Web3, introduce them to the full functionality of blockchain technology, and introduce them to customized partnerships. The Paris project on encryption and digital assets will focus on Web3 applications for consumer enterprises.

Plug and Play Digital Asset Business to Expand to Paris

| Heading | Subheading |
|———————|————————————————|
| Introduction | |
| The Digital Asset Vertical Business of Plug and Play |
| Founding Partners | Visa, Franklin Templeton, AllianceBlock, INX, and IGT |
| Expansion to Paris | |
| Web3 Technology | |
| Benefits of using Web3 | |
| Customized Partnerships | |
| Focus on Consumer Enterprises | |
| Conclusion | |
| FAQs | |
# According to Reports, Plug and Play Expands its Digital Asset Vertical Business to Paris
The world of business is constantly evolving and in recent years, the growth of digital assets and blockchain technology has been phenomenal. As more and more businesses adopt Web3 technology, it has become increasingly important for them to understand the full functionality of blockchain technology to take advantage of the numerous benefits it offers.
Innovative companies like Plug and Play have taken up the challenge of bridging the gap between Web2 and Web3 by creating opportunities for businesses to learn about blockchain technology and make their transition seamless. According to recent reports, Plug and Play’s digital asset vertical business has been launched in Silicon Valley with founding partners like Visa, Franklin Templeton, AllianceBlock, INX, and IGT. The business intends to help consumer businesses, retailers, and brands to make the shift to Web3 and to introduce them to customized partnerships. Plug and Play is now expanding this business venture to Paris, France, with a focus on digital assets and encryption.

The Digital Asset Vertical Business of Plug and Play

Plug and Play is a global innovation platform that helps new and established businesses grow. One of the business ventures of Plug and Play is the digital asset vertical that focuses on the use of blockchain technology. This vertical is designed to help businesses understand the functional use of blockchain and how it can be beneficial in various industries. The launching of this business venture in Silicon Valley was considered a great success due to the caliber of the founding partners involved.

Founding Partners

As mentioned earlier, founding partners of Plug and Play’s digital asset vertical include Visa, Franklin Templeton, AllianceBlock, INX, and IGT. These industry giants have an extensive understanding of blockchain technology and how it can be for business growth. These companies bring their experience, resources, and expertise to the table, making Plug and Play’s digital asset vertical a reputable force in the industry.

Expansion to Paris

Plug and Play is now expanding the digital asset vertical to France with a focus on encryption and digital assets. The Paris project aims to provide French consumer businesses with the tools and understanding they need to make the transition from Web2 to Web3. The business venture will introduce businesses to customized partnerships to help drive growth and take advantage of the various benefits attributed to blockchain technology.

Web3 Technology

Web3 technology refers to a decentralized web that operates without a centralized organization or server. Blockchain is a primary component of Web3 technology, and its functioning requires the use of digital assets. The benefits of Web3 technology are vast and include transparency, security, and speed. By adopting Web3 technology, businesses can lower costs, increase efficiency, and gain a competitive advantage.

Benefits of Using Web3

The introduction of Web3 technology increases transparency, enhances security, and provides an immutable record of transactions. Decentralized storage enables businesses to access their data securely and efficiently. Transactions on the blockchain network are faster, cheaper, and more secure than traditional payment methods, ensuring that businesses can focus on their growth and not on transactional costs.

Customized Partnerships

Plug and Play’s digital asset vertical aims to provide customized partnerships to help businesses grow and prosper. Customized partnerships offer businesses the opportunity to take advantage of resources and expertise available to them. By providing customized partnerships, Plug and Play aims to drive adoption of blockchain technology, ensuring businesses benefit from its full functionality.

Focus on Consumer Enterprises

The Paris project will focus on introducing Web3 applications to consumer enterprises. Consumer enterprises consist mainly of retail and consumer goods and aim to provide unique experiences to their customers. By adopting Web3 technology, consumer enterprises can enhance customers’ experience, deliver targeted advertising, and make transactions more efficient.
# Conclusion
Plug and Play is taking up the challenge of bridging the gap between Web2 and Web3 technology. The expansion of its digital asset vertical business to Paris is a significant milestone that promises to provide businesses with access to customized partnerships that will drive growth and adoption of blockchain technology. With Web3 technology, businesses can lower costs, increase efficiency, and gain a competitive advantage in their respective industries.
# FAQs

Q1. What is Plug and Play?

Plug and Play is a global innovation platform that helps new and established businesses grow.

Q2. What companies are included in Plug and Play’s founding partners?

Founding partners of Plug and Play’s digital asset vertical include Visa, Franklin Templeton, AllianceBlock, INX, and IGT.

Q3. What is Web3 technology?

Web3 technology refers to a decentralized web that operates without a centralized organization or server, which utilizes blockchain as a key component.